• Alaska Air Group Inc. (NYSE:ALK) has been given a new price target of $70 by Susquehanna, indicating a potential increase of approximately 39.89%.
• The company announced a significant purchase of over 105 Boeing 737-10 jets, valued at $17 billion, marking a strategic move for expansion and modernization.
• Alaska Air's stock has seen fluctuations, with a yearly high of $78.08 and a low of $37.63, amidst a trading volume of 618,605 shares on the NYSE.

Alaska Air Group Inc. (NYSE:ALK) is a major American airline headquartered in SeaTac, Washington. It operates a large domestic route network, primarily focused on connecting the Pacific Northwest and Alaska to over one hundred destinations in the United States, Canada, Mexico, and Costa Rica. Alaska Air is known for its customer service and operational efficiency, competing with other major airlines like Delta and United.

On January 9, 2026, Susquehanna set a new price target of $70 for ALK, which was trading at $50.04 at the time. This target suggests a potential increase of approximately 39.89%. Currently, ALK's stock is priced at $49.15, reflecting a slight increase of 1.17% or $0.57. The stock has fluctuated between $49.09 and $50.40 during the day, with a market capitalization of about $5.7 billion.

Transportation Secretary Sean Duffy highlighted a significant deal between Boeing Co. and Alaska Air, emphasizing the resurgence of American manufacturing. Alaska Air's purchase of over 105 Boeing 737-10 jets, valued at $17 billion, marks a strategic move to secure order slots through the next decade. This purchase reflects Alaska Air's confidence in Boeing, despite past issues with aircraft deliveries.

The deal is part of a broader push for domestic manufacturing and modernization of the air traffic control system. Alaska Air's order includes the largest ever for the airline, with additional purchases of five "787-10" Dreamliners. This move demonstrates strong confidence in Boeing's manufacturing capabilities and safety standards, contributing to a notable increase in Boeing's stock.

Over the past year, ALK has reached a high of $78.08 and a low of $37.63. The trading volume on the NYSE is 618,605 shares. The strategic purchase of Boeing jets aligns with Alaska Air's expansion plans, reinforcing its position in the competitive airline industry and supporting the U.S. manufacturing sector.